CRYSTIN MORITZPhotographer & AI Artist                                                                                       based in VIENNA                                            info@crystinmoritz.com

  


I’m lovin’ it


2023

"I'm lovin' it" provocatively explores the pervasive influence of consumer culture. By integrating iconic McDonald's imagery, such as an urn adorned with the brand's logo, a McDonald's church, and a McDonald's coffin—it critiques the way consumerism permeates every aspect of life and even death. It invites reflection on how global brands shape our identities, values, and even our final rites.